Marketing strategy for small business
A written plan built on research: your market, competitors, and audience, with step-by-step actions and deadlines. Standard is $300 (4 days), Premium from $500 (7+ days).
Marketing Strategy
Analysis first, recommendations second
Every strategy starts with a deep analysis of your market and competitors and a clear picture of your target audience. Then you get a unique value proposition, SMART goals, and a step-by-step plan with clear deadlines — sized to your budget, including low- and zero-ad-spend plans.
Every strategy includes a social media plan: which platforms, what content, and how often to post — so you or your team know exactly what to do.
What's included
- Deep analysis of your market and competitors
- Target audience definition
- Unique value proposition (UVP)
- SMART goals
- Step-by-step plan with deadlines
- Social media plan
- Standard: up to 2 revisions if a recommendation doesn't work out
- Premium: key recommendations checked for real-world feasibility
- Delivered as a detailed written strategy and a presentation
- Premium: growth points, extended roadmap, channel and budget priorities, content plan
Pricing
Marketing Strategy prices
How it works
Simple and transparent
Questions
We talk about your business, goals, and budget.
Research
Market, competitor, and audience analysis.
Plan
A detailed written strategy and a short presentation — as PDF or Google Docs and Slides.
Next steps
You know exactly what to do first — and what can wait.
Results
Related work
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60-day client acquisition plan on a $200 starting budget, with a goal of 12 paid shoots.
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Competitor and audience analysis and a content program to move from position 5 to the top 3 on Instagram.
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Marketing Strategy: questions & answers
Standard is $300 and is ready in 4 days. Premium starts at $500 and takes 7+ days. Both are $100 less when ordered with a website.
Depth, scope, and verification. Premium adds growth points with separate action plans, an extended roadmap, channel and budget priorities, a content plan, and a feasibility check of key recommendations before delivery.
Every strategy is built on research, but real-world conditions can differ — a vendor may require larger orders, or prices may change. With Standard, you confirm vendor details before acting, and up to 2 revisions are included: tell me what didn't work, and I'll suggest alternatives. With Premium, I check key recommendations — vendors, minimum orders, prices, and timelines — before delivery, wherever possible.
In two formats: a detailed written strategy and a presentation that is easy to read and share with your team. You get them as PDF or as Google Docs and Slides — whichever is easier for you to open.
Not at the moment. Every strategy includes a detailed social media plan — platforms, content, and posting schedule — so you or your team can run it.
Yes. Plans are sized to your budget, including low- and zero-ad-spend options built on Google, Yelp, reviews, and organic content.
Free, no obligation
Not sure what you need? Start with a free audit.
I'll check your website and all your online profiles, and send you a written report with your top 3 next steps — within 2 business days.
Get My Free Audit- Website: speed, mobile, SEO, schema markup
- Google Business Profile
- Yelp
- Apple Maps and Bing Places
- Instagram and Facebook
- How ChatGPT and Google AI describe your business
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Ready to start?
Get a free audit of your website and profiles, or book a free 30-minute call.